Straight answers · UK prices · Dated
Which AI tools are actually worth paying for.
Prices in pounds, what each plan gets you, who it’s wrong for, and where your data goes — read from the vendors’ own pages, dated, and corrected in public.
No pay-to-rank · No affiliate links inside a verdict · Research-led, and it says so
The guides
01 · Chat assistants
Which AI chat subscription is worth paying for?
6 tools compared →
02 · Coding assistants
Which AI coding assistant is worth it?
6 tools compared →
03 · Image generators
Which AI image generator should you pay for?
5 tools compared →
04 · Meeting notes
Which AI note-taker is worth adding to your calls?
6 tools compared →
05 · Writing and editing
Do you still need a separate AI writing tool?
5 tools compared →
06 · Voice and video
Which AI voice and video tools are worth the money?
5 tools compared →
01
Pick, consider, skip
Every tool gets a verdict and the reason. The order is ours, never a commission’s.
02
Prices in pounds, dated
What each plan costs and what it adds, from the vendor’s own page, with the day we read it.
03
Where your data goes
Whether what you type trains the model, how to opt out, and which plans keep data in the UK or EU.
04
Corrected in public
Prices change weekly. When we get one wrong, the fix is logged with a date.
Disclosure
Written with AI. Including Claude.
This site is researched and drafted with help from AI, including Claude, made by Anthropic — which is also one of the tools we cover. That’s a conflict of interest, so every verdict rests on facts you can check: the vendor’s own pages, linked and dated. Anthropic’s products get the same fields and the same standard as everyone else’s.